Press kit, boilerplate, and founder availability

Everything you need to write about Flo accurately, logos, facts, founder bios, and a single email that answers within one business day.

One-paragraph boilerplate

Copy-paste this for coverage. Recently updated.

Flo is Simple SDK for Tokenized Stocks: one SDK to offer tokenized stocks, treasury yield, commodities, FX, ETFs, and fixed income inside any fintech, crypto app, or neobank globally. Developers use Flo to mint, redeem, borrow against, and bridge across 170 exchanges in 100+ countries, 29 currencies, and six asset classes. Each token is a blockchain-based structured note issued by Flo Global Markets Ltd. (BVI), with the underlying held by Flo Capital SPC (Cayman), a bankruptcy-remote Segregated Portfolio Company, in segregated brokerage accounts at SEC-registered broker-dealers (Interactive Brokers and Alpaca Securities). Settlement is onchain on Base, Arbitrum, and Ethereum.

Fact sheet

The numbers a reporter typically asks for in the first email.

Founded
2024
Headquarters
San Francisco
Offices
San Francisco · New York · Dubai · Singapore
Issuer entity
Flo Global Markets Ltd. (BVI)
Asset-holding entity
Flo Capital SPC (Cayman)
Prime brokers
Interactive Brokers · Alpaca Securities
Chains
Base · Arbitrum · Ethereum
Asset classes
Stocks · Treasury yield · Commodities · FX · ETFs · Fixed income · Private credit

Downloadable assets

Use these directly, no written approval required. Any custom composite, email press@flo.finance.

Flo.

Logo pack, wordmark

Primary wordmark “Flo.” with the period set in periwinkle (#8B9CF7), the only color accent in the mark. Includes wordmark, horizontal and stacked lockups, plus monochrome variants. Vector SVG.

Download all as .zip →
Flo.

App icon, favicon, and social card

Square app icon (512×512), favicon (64×64), and a 1200×630 social / Open Graph card. Use the app icon for product chrome, the favicon for browser tabs, and the OG card when Flo gets shared on Twitter, LinkedIn, or Slack.

Download all as .zip →
Flo.

Brand guidelines

Two-page PDF, color palette with hex codes, typography, clearspace, and the five things not to do with the wordmark.

Marketing, Homepage preview

Marketing, Homepage

Live capture of flo.finance, hero ("Ship tokenized stocks and treasury yield in your app today"), the SDK-call code panel, and the primitives, capabilities, and global-settlement showcases.

Marketing, Products (Mint) preview

Marketing, Products (Mint)

The mint primitive, the canonical product entry point. "List any of 8,000+ tokenized stocks, treasury yield products, commodities, FX, ETFs, and fixed income in your app today." Three-call flow, broker fill, and the BVI issuer + Cayman SPC custody settlement diagram.

Marketing, Markets coverage preview

Marketing, Markets coverage

The breadth page ("Global markets, one SDK"), 170 exchanges across 100+ countries, 29 currencies, six asset classes including private credit, with the connected-exchange table reporters cite when sizing the surface area.

Marketing, Use cases preview

Marketing, Use cases

Customer archetypes (neobanks, fintechs, crypto apps, brokers, treasuries) with concrete integration patterns and the SDK calls each uses. Useful for category and customer-segment stories.

Marketing, Docs preview

Marketing, Docs

Developer documentation index. SDK for on-chain primitives, REST API for off-chain data, sandbox parity on both. The page reporters cite when describing developer experience and time-to-first-mint.

Marketing, Pricing preview

Marketing, Pricing

Flo charges nothing per transaction. Partners set the price their users pay and keep the entire markup, settled to a partner-controlled wallet daily in USDC via developer_fee. Use this for any business-side or unit-economics story.

Marketing, Transparency preview

Marketing, Transparency

Public claim sheet, Swiss-law tokens, FMA-approved Liechtenstein base prospectus, BVI issuer (Flo Global Markets Ltd.), Cayman SPC custodian (Flo Capital SPC), prime brokers, audited contracts, and the security and compliance posture. The single page that backs every regulatory question.

Marketing, Company preview

Marketing, Company

Mission, principles, hiring, and press contact. Includes the link to schedule a 30-minute founder call.

Marketing, FAQ preview

Marketing, FAQ

Plain-English answers to the questions reporters and partners ask first, regulatory framing, custody, settlement, jurisdictional gating, and pricing. The fastest read for a non-developer reviewer.

Let's talk

Email press@flo.finance with your deadline in the subject line. We reply within one business day and can usually get you a founder on a call within 48 hours.

For background-only or embargoed briefings, say so in the first email and we'll respect it.

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